Bad Bunny’s halftime show at Super Bowl LX in San Francisco was one of the highlights of one of the most-watched television events of the year. With over 130 million people watching, Bad Bunny’s music spotlight became a stage to spread his message of unity and diversity. Before his halftime show, people were buzzing on social media about whether he would address political issues such as immigration and federal enforcement during his show. Instead of focusing on Immigration and Customs Enforcement, Bad Bunny chose to talk about a different topic to spark conversations on social media. Bad Bunny is not unfamiliar with speaking out about social issues. Just a week prior to his halftime show, he received a standing ovation at the Grammy Awards by giving an inspiring speech about Immigration and Customs Enforcement and immigrants in America. Bad Bunny advocated for immigrants by saying “ICE out” and encouraging people to spread love instead of hate. There were many people watching his halftime show who were expecting him to talk about this topic. News of Bad Bunny not talking about Immigration and Customs Enforcement during his halftime show spread like wildfire. There was a viral outburst of people’s opinions on this topic. Bad Bunny and the Super Bowl Halftime Show MessageWhen Bad Bunny took over Levi’s Stadium, the thing that stood out the most was how he brought his message through music rather than politics. Bad Bunny brought together the celebration of Latin culture and the display of flags of countries in North America, Central America, and South America through his dance crew as he went through the list of countries in the respective regions and said, “God Bless America.” In the background, on the big screen behind him, were the words “THE ONLY THING MORE POWERFUL THAN HATE IS LOVE.” He ended the performance by holding up a football with the words “TOGETHER, WE ARE AMERICA.” This performance by Bad Bunny brought about many different reactions on social media as people praised the performance and shared videos and messages with the hashtag and the words he said at the end of the performance. Some people took to social media to talk about how he did not say anything about ICE during the halftime show and what this meant in the wake of what he said at the Grammys. Former President Donald Trump and some people on social media criticized the performance by Bad Bunny and said it was unrepresentative and divisive and brought up the culture wars that were prevalent in the days leading up to the game. Regardless of whether people agreed with the performance by Bad Bunny or not, the performance became about more than just music and football as people reacted and shared the performance and the message of unity over hate on social media after the performance by Bad Bunny.