On October 13, 2026, Jay-Z moved to the top of the list for headlining the Super Bowl Halftime Show. Polymarket traders had him at 68 percent. The NFL has not picked anyone yet for Super Bowl LXI, set for February 14, 2027, at SoFi Stadium in Inglewood, California. As per Polymarket data, the numbers put him ahead of names like Miley Cyrus on that platform.As the data circulated, people started responding on X. One reply was just a short question about who was actually backing the idea.Rohan @Rohanjr182LINKBy who? More users shared their opinion on the same.BIG DOGG @Westcoast20_LINKJay-Z at 68% on Polymarket to perform at the 2027 Super Bowl halftime makes sense given Roc Nation’s role producing the show since 2019.PopVulture @itsPopVultureLINKFavorite? Or there’s just been a lot of rumors surrounding Jay Z headlining so people are betting.Some posts treated it like a big deal if it actually happens, given how long he has been around. Others talked about how the odds have moved around lately without any official word from the league.Throckmorton @Throckmorton777LINK68% odds on Jay-Z for halftime. Hov has been picking the halftime act for years and now he might have to book himself.samina Khan @zulqarnainjhewLINK68% chance for Jay-Z? Super Bowl about to be iconicPopVulture @itsPopVultureLINKFavorite? Or there’s just been a lot of rumors surrounding Jay Z headlining so people are betting.Jay-Z and the Super Bowl Halftime setupAs Variety reported in September 2024, producer Jesse Collins said Jay-Z handles the choice of performer. Collins put it this way:"It's a decision that Jay makes. Since we've been onboard with that show, he's made it every year, and it's been amazing. He's always picked right!"Back in January 2024, Jay-Z spoke to Entertainment Tonight at the premiere for The Book of Clarence. He said he held off because he thought picking himself right away would look selfish. He said:"I thought it would be selfish to pick myself too early. Maybe one year. Maybe."According to Bloomberg, Roc Nation has worked with the NFL since 2019 as the league's live music entertainment strategist. The deal covers the Super Bowl Halftime Show and was extended in 2024. The original agreement was valued at $25 million over five years, per earlier reporting from ESPN. It also ties into the NFL’s Inspire Change social justice efforts. NFL Commissioner Roger Goodell has called the arrangement mutually positive. He later said in December 2024 that the relationship was not changing even amid other public matters involving Jay-Z.The league usually names the headliner in the fall, but it hasn't done so yet for this one. Past announcements for recent shows, including Bad Bunny and Kendrick Lamar, came in September. Roc Nation works with the NFL and Apple Music on the process. Under the partnership, the shows have featured Shakira and Jennifer Lopez in 2020, The Weeknd in 2021, a hip-hop-focused set with Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, Kendrick Lamar and others in 2022, Rihanna in 2023, and Usher in 2024. Jay-Z has never headlined the Super Bowl Halftime Show himself, though Beyoncé did in 2013. Super Bowl LXI is set for February 14, 2027, at SoFi Stadium.