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Alix Earle's relationship status may have changed, but her career hasn't skipped a beat.
On Saturday, Dec. 6, multiple reports confirmed that Alix Earle and Braxton Berrios had split after two years of dating. Nonetheless, the content creator's rapid ascent in social media and business ventures proves she's still at the top of her game.
According to Celebrity Net Worth, Alix Earle's net worth is $20 million. A renowned model and content creator, she rose to fame with her "Get Read With Me" (GRWM) content on TikTok and quickly became the Gen Z's most trusted internet celebrities.
From TikTok star to millionaire: Alix Earle's fortune and personal life
Alix Earle was born on Dec. 16, 2000, to parents Thomas "TJ" Earle, a construction executive, and Alisa Maniaci, also a content creator like her daughter. According to SCMP, Alix grew up in a relatively wealthy family, with her father's career certainly contributing most to her well-to-do upbringing.
Her parents divorced when she was young, and her father later married Ashley Dupré. She has a younger sister, Ashtin, and three half-siblings from her father's second marriage.
In 2019, she attended the University of Miami's Herbert Business School and interned at her family's company. Here, she managed the firm's social media accounts, and this became her springboard toward curating her personal brand.
The influencer had been on TikTok since 2020, but she experienced a rapid rise to fame in 2022 after she posted a video opening up about her struggles with acne while applying makeup.
Soon, the buzzword "the Alix Earle effect" was born, which meant that whatever she mentioned—outfits and lip liners, among others—would sell out instantly.
Meanwhile, apart from her focus on beauty, Earle also made her fortune through modeling, podcasting, business endeavors, and brand collaborations.
In 2023, when she finished college, Earle already had amassed millions of followers on both her TikTok and Instagram. According to CNW, her Instagram Story's (sponsored) estimated earnings cost approximately $450,000, while she takes home between $250,000 and $350,000 per sponsored post.
The influencer also invested in emerging companies like SipMargs and Poppi—purchased by PepsiCo in 2025 for $1.95 billion.
This reflected on her strategic and modern entrepreneur mindset in generating income: instead of making money from one-off paid collabs, she focuses on owning a piece of brands that can grow over time.
Alix Earle and Braxton Berrios' breakup: A glimpse into their two-year relationship
Alix Earle and Braxton Berrios have reportedly parted ways after two years of dating.
The two first met in February 2023 at a party, but they officially confirmed their relationship in November that year.
Last October, Earle and Berrios celebrated his 30th birthday after the beauty influencer crafted a surprise party for him in Los Angeles, and also invited his friends and loved ones to fly to LA.
On Instagram, the NFL star expressed his appreciation to his friends and then-girlfriend, leaving a heartfelt message:
"Felt the love from some incredible people last night who traveled across the country for me. There's nothing better than being surrounded by the people you love. & special thank you to Alix for setting it all up and somehow keeping it a surprise this whole time. You made my year."
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